Design

Integrating design concepts into all parts of a campaign

We ensure campaigns encompass the most effective conduits to reach their audience, most often necessitating the need to use a diverse media mix.

Strong creativity is essential to maintaining consistency across a variety of media formats and to maximising the cumulative impact of the whole campaign. Our powerful and eye-catching creative can be implemented in everything from banner advertising and direct mail, to poster sites and point of sale.

Design for exhibitions

Everyone enjoys a good event and they are one of the few areas to remain relatively unchallenged by the rise in digital marketing. However, attending events is often expensive and it never fails to surprise us when organisations spend thousands to attend an exhibition and spend little on promoting their presence. We make the most from your event by developing highly creative campaigns, focused on supporting your attendance and designed to grab attendees attention and attract visitors to you.

As well as playing a critical role in creating impact at the exhibition, creative design is key in the build up to the event. The advertising and PR we roll out in the preceding weeks is enhanced by the consistent creative imagery that is carried throughout – from direct marketing or an email campaign, to online or poster site advertising.

Continued use of the creative imagery on post-event direct mail or telemarketing fulfilment literature will build on the familiarity that has already been created and help to build brand awareness.